The Winston-Salem State University women’s basketball program added Jessica Freeman to its coaching staff in the summer of 2025.
“Jessica Freeman comes to us from Virginia Union University where she helped lead our team to 21 wins” said head coach Tierra Terry. “She did a phenomenal job of establishing a high defensive standard as a priority in our team culture. She has seen winning both as a player and a coach. She demands a lot of our players, but she also shows that she truly cares about their development as players and young women. She has a winning spirit and we are so glad that she decided to bring that tenacity to us at WSSU.”
Prior to WSSU, Freeman was the assistant coach at Virginia Union University. She helped lead the panthers to 21 wins last season and saw Maia Charles be named the CIAA Women’s Rookie of the Year during the 2024-25 season.
Freeman is no stranger to success on the basketball court. In 2009, she averaged 15.6 points to help lead the West Charlotte Lady Lions to a 4-A State Championship. She went on to play for University of North Carolina Wilmington where she’s ranked in the program as #3 in most career steals, #4 in 3-point percentage for a single season, #7 with most career 3-point field goals
made, #9 in most 3-point field goals made in a season, and #17 in career assists. While attending UNCW, Freeman earned her Bachelors’ Degree in English with a minor in Political Science.
Because of another ACL injury, Freeman was able to play her last year at North Carolina Central University. There, she averaged 15.8 points, amassed 1,200 points, and went down as the Single Season 3-point field goals made All-time leader. After playing, Freeman served as the program’s Graduate Assistant to earn her Masters’ in Athletic Administration.
This success allowed Freeman to continue her playing career overseas in Europe. While playing in Germany, she averaged 12ppg, 3rpg, 2.4apg, and 4.3spg. In Holland, she led the league in most steals per game with 5.1.
Freeman moved back home to take over Olympic High School’s girl’s basketball program improving the program from an 8 year playoff drought and 5-16 record to 11-12 playoff competitor in one year. The success awarded her SoMeck 7 Conference Coach of the Year.
The following year, the Lady Trojans finished 15-10.
